Let’s Call a Kid a Kid

Demographically, the term “young adult” generally refers to people 18-24 or 20-24 years old. You will often see separate categories for  Teens and for Young Adults in surveys, indicating that they are in fact two separate, if overlapping, groups. As I’m sure many of you have noticed, in recent years the term “young adult” has, in some contexts, been adjusted from its traditional meaning referring to, well, young ADULTS, to refer to all teenagers; the two terms are often used interchangeably. In the world of books, especially.  (Even television ratings surveys peg young adults as 18-34 years old.)      

Here at Spellbound, we have a section sign for YA (teens). I felt that was necessary because many people who aren’t in the book business won’t recognize the term YA (Young Adult), or might logically but erroneously assume that the intended audience for young adult books would be…well, young adults, as opposed to the children and teens we are supposed to be catering to. (How silly of them!) Also, our store attracts a lot of advanced readers. The kids and parents are both always looking for books with more challenging reading levels, and this sign is meant to advise customers that the books in this section are intended for teens, not middle graders or unbelievably advanced 6-year-olds, and therefore the subject matter, language, and overall content assume not only the reading level but also the social maturity and frame of reference (life experience) of someone in their teen years or older. Many YA books are specifically suggested (per the publishers) for ages 14 and up or ages 16 and up.   

So I have gone along, to some degree, with the expanding of the term “young adult.” But some people, in my humble opinion, are really pushing this term to the point of ridiculousness.    

I’m really tired of seeing books for the 7 to 10-year-old age group referred to as “young adult.” I’m sorry, but a book for an 8-year-old is not a YA book. Is there any context imaginable in which you could look at an 8-year-old and mistake her for an adult? Is she fully or nearly fully grown, with a physically adult appearance (as many kids are in their mid to late teens)? How adult is she… intellectually? socially? Anything even remotely adult-like? Really?    

I hope that I’m not offending any kid readers with this post. I clearly remember being an adolescent and bristling at being called a child. “Kid” was easier to take. “Teenager” felt great, once I got there. Is this why some marketing folks have lowered and lowered the threshold for the young adult label– to appease kids (yes, I said it: “kids”) who like to fancy themselves all grown up and who have more independent buying power than kids of previous generations? To be fair, I rarely if ever see a publisher label a book for teens or young adults unless there is also a specific age recommendation of at least 12 and up, if not 14 and up. I think this trend of calling books for kids of any age “young adult” happens mostly with reviewers and retailers. 

An upcoming selection for our young adult book club?

Personally, I think that all this does is muddy the category lines so much that they are no longer useful at all. (“Pardon me, but is this Young Adult book: a book for young adults who are adults, or for young adults who are older teens, or for young adults who are younger teens, or for young adults who are still in grade school?”)  One day a few years from now, I fully expect to see someone touting a “bestselling YA book … now in sturdy board book format!”  Give me a break.   


Let me clarify this blog rant by saying that I am actually not in favor of imposing strict age limits, upper or lower, on what kids should read at what age. There is no absolute answer to what a  third grader’s reading level is, or what content is appropriate for a ten-year-old, unless you know something about that particular third grader and that particular ten-year-old. So much depends on the individual kid’s experience with reading and with life. Among my regular kid customers, the best readers routinely read books from the section aimed at their own age group as well as some from the younger sections and some from the older sections. Most kids will also do a fair amount of self-censoring if given the chance: they will either abandon a book that’s too advanced for them (hopefully to return to it in a couple of years) or will skim past the stuff they don’t understand. That being said, publishers, librarians, and booksellers do use terms like “pre-readers,” “early readers,” “early grades,” “middle grades,” and “young adult” to give some general guidance as to what audience a book might be most appropriate for. My beef has to do with specificity of language; I object to labels that are rendered meaningless by our disregard for the meanings of the very words and phrases we’re using to supposedly offer guidance.

An addendum to original post: Here is a June 2010 blog post addressing what makes a novel a YA novel, as opposed to an adult novel, from a literary agent’s perspective.  http://literaticat.blogspot.com/2010/06/what-is-ya-anyway.html


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6 CommentsLeave a comment

  1. Big grins and what a confusion it is (check out the reading levels on books on the Children’s Chapter Books bestseller list in the NY Times — and who says Chapter Books any longer?). I’m still trying to figure out the difference between Middle Grade and the newest publishing distinction: Tweens (apparently MG books that trend to YA content?). And I agree with you: Teen is much better than YA for most, well, books publishers call YA. Okay, off I got to shoot myself.

  2. I might have preferred “twixt,” but then again, I always was a little contrary.

  3. My personal taxonomy of terms goes like this: pre-school, kids, tweens, teens, young adult, adult, mature adult. All the phases overlap from one to the next. Young people who are 10 years to 12 don’t seem to object to the “tween” label because it distinguishes them from the little kids. They seem sorta proud of being “tweens.”

  4. really 7-10 is a YA???/ in whose friggin universe??? Am guessing the idjits who came up with this are the SAME ones who wonder why kids are growing up too quickly now adays? DUH, lets KIDS be KIDS and preteens be preteens and teens be teens and keep all content AGE appropriate and lets see what happens, shall we?????

    SIGH, now I need to go write a rant on my blog as well, as I deal with kids books….new disclosure policy coming up: “YA means TEENS, get over it, it’s MY blog”…SIGH

    great rant!

  5. I know. We get so segmented. As I said, I’m actually not in favor of over labeling, but if you’re going to label, it ought to make sense!

    Now I’m daydreaming about how I would re-label the sections of a general interest bookstore if I could divide it up by different “levels” of adults… I think this isn’t going to help my productivity.

  6. I agree with most of this. This is the first time, however, that I have heard of the 7-10 group being referred to as young adults. Someone that would do that strikes me as the same kind of person that would sport the bumper sticker “My Child is an Honor Student, Why Isn’t Yours?” or “We Prefer Harvard, Please Wipe Your Mouth.”

    Thank you for making others aware of the correct demographic for “young adult.” Interesting that we don’t have sections in bookstores marked, “Old Adult” or “Fat Adult” or “Stupid Adult.” Perhaps there should be just one sign for all:
    “This is the ‘Confused Section.'”If you can’t find your book here maybe you should just go home.”

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